Change is in the air
To those of you who follow this blog, I am truly sorry for neglecting it for so long. I’ve been so busy with other things and this kept getting moved down the to-do list.
Change, Change, and more Change.
1) You will notice a new design to the blog. Instead of using a standard wordpress template I decided to schnaz things up a bit. I did this because I wanted to visually reflect the larger changes going on.
2) The name of the blog has changed. Where it used to be “Welcome to the Gallery Beleza at Avendale”, it is now simply “Welcome to the Gallery Beleza”. See #3 for more details
3) In roughly 10 days the Gallery Beleza at Avendale Mystery will be closing its doors and the entire Gallery operation will center on The Gallery Beleza at Refugio. The Gallery Beleza got its humble beginnings on the commercial center of Avendale, the sim of Avendale. When Avendale Mystery was added it presented the opportunity to grow the gallery.
At the time, business was quite good. In fact, Gallery Beleza had three locations. Over time, with the tanking of the economy outside of Second Life, and the slowing of parts of the economy within SL, our Vancouver location closed. That location never produced a single sale and only minimally referred visitors to the main location on Avendale Mystery.
The cost of doing business on a parcel the size of the Avendale Mystery, coupled with a slowing in the standard artwork market (certain niche portions of the market are still doing well), made it impossible to continue with the business model as originally conceived.
Instead of working so hard to find quality SL artists and present their work, and given the very positive feedback to my own work, with the move to Refugio also marks a shift in the emphasis of what the Gallery Beleza will display. Although we may show other artists from time to time, the bulk of the work will be my own.
I’d like to thank everyone for their support to date and look forward to the next chapter for The Gallery Beleza.